Adapting to the Changing Fan Demographics [Video]

In this Sports Geek episode, Sean Callanan chats with Dean Madders, GM – Marketing & Consumer of Gold Coast Titans

On this podcast, you’ll learn about:

• Engaging local fans to promote stadium and community development
• The crucial role of data automation in sports and its evolution
• Diversifying the game day experience beyond the win or loss outcome
• Adapting to changes in the consumption of sports and entertainment
• Leveraging digital to engage fans and enhance brand promotion
• Flexibility on Digital to Dollars workshop

Listen to Dean Madders on Sports Geek

Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.

The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.

Resources from the podcast

As discussed …