How Marketing Strategists Can Become In-House Content Creators [Video]

Are you an agency strategist? Do you also enjoy content creation? Wondering how to balance both roles effectively? Discover how to embrace a hybrid creator-strategist role and how to charge for your creative services.

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👁️‍🗨️ About Jayde Powell
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– Website https://www.theemdashco.com/services
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⏰ Timestamps
00:00 Intro
01:17 About Jayde Powell
05:36 How to Balance Being an Marketing Strategist and a Content Creator Effectively
07:40 How to be Successful as an Agency Strategist and Content Creator
10:54 The Challenges With a Hybrid Creator-Strategist Role
14:14 How Being a Creator Can Influence Your Approach to Running Your Agency
15:38 How Creative Skills Can Impact Client Expectations
17:50 How to Foster an Agency Culture That Values Creative and Strategic Thinking
20:16 How to Charge for Your Creative Services
22:24 Tools, Technologies, and Marketing Trends Affecting Content Creators and Marketing Strategists
26:36 Advice for Agency Owners Who Are Wanting to Actively Embrace Creativity
30:24 Embracing Collaboration as a Creator-Strategist
31:32 Green and Red Flags to Look for When Working With Content Creators
38:21 The Future of In-House Content Creation and Marketing Agency Management
40:48 Key Insights on Being a Content Creator and Marketing Strategist

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