How to track button clicks in Google Analytics 4 [Video]

Learn to quickly and easily track button clicks in Google Analytics 4 (GA4) using Google Tag Manager (GTM). Walk through the steps to identify how to track a button on your website and how to configure a trigger and tag to send data to Google Analytics. Plus, see how you can find your button tracking in your reports. Let’s get started!

YOUR EXTRA RESOURCES:
○ GTM tutorial series – https://www.youtube.com/playlist?list=PL1vNrn711L8SnLqvJ_W0sofsVST7ldXXV
○ Events in Google Analytics – https://youtu.be/-HrWSXGvZek
○ Our courses – https://www.lovesdata.com/courses

JUMP TO A TOPIC:
00:00 Introduction to tracking buttons
00:34 How to identify your button
05:04 Setup click tracking in Google Tag Manager
07:27 Create a GA4 event tag
09:13 Testing your button tracking
10:32 Reporting on button clicks
11:11 Next steps

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