HubSpot Shutterstock Integration: A Library of images! [Video]

One of the biggest problems marketers encounter once they have painstakingly created, proofed and optimised content is finding a suitable, powerful and high-quality image to attract people online and compel them to engage.

Text alone will not suffice. In today’s world consumers are bombarded with so much information and messaging that they ignore most of what they see unless it’s eye-catching and appealing.

The thing is, content with relevant images get 94% more views than content without, and visual content is more than 40X more likely to get shared on social media than other types of content.

It therefore becomes a challenge for your marketing efforts to actually stand out and drive engagement – especially on social media, where the inclusion of an image is almost mandatory if you want you want to be noticed!

Therefore, in order to stand out from that swathe of information, ensuring your campaigns, content and social media posts include beautiful, eye-catching visuals is essential.

As …