After sitting out the Super Bowl last year and opting to launch a major, Spike Jonze-directed marketing effort before the Patriots vs. Rams showdown instead, Squarespace is returning to the Big Game with its sixth Super Bowl advertisement.
The New York-based company, an all-in-one solutions platform for website building and hosting, is running a 30-second spot developed and executed in-house during Super Bowl 2020. The ad will air on Fox between the first and second quarters of the highly anticipated game on Sunday, Feb. 2.
Squarespace made its Super Bowl debut in 2014 and has been a regular Big Game advertiser in the years since until 2019’s timeout. Both the company’s in-game ads and general campaigns have typically relied on star power, featuring familiar faces like Keanu Reeves, Jeff Bridges, Idris Elba, John Malkovich, comedy duo Key & Peele and Oscar the Grouch.
The Super Bowl 2017 ad that starred actor, producer and fashion …
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